In order to address the daily riding demands of Filipinos, HATASU ebike, a mobility solution brand, strives to offer goods that are secure, economical, and environmentally friendly. HATASU ebike seeks to revolutionize the riding lifestyle of every Filipino by transforming it with its current line-up of two- and three-wheeled bikes.
On October 12, 2023 in Puerto Real in Intramuros Manila, the company held its first-ever HATASU experience and gave media partners a chance to test out their current line of ebikes. They also hinted at a brand-new model that would debut in November and provided a plan for when they would join the eMotorcycle category the following year.
"We are really grateful for the kind greeting we received from our media partners and, of course, from our Hatasukis, the owners and supporters of HATASU ebikes, who put their faith in and support in us to reach the milestones we have despite being a young company. Austine Huang, Chief Marketing Officer, says, "We are thrilled to watch HATASU ebike flourish in the local market and we cannot wait to extend our line-up of goods to deliver the finest riding experience for all Filipinos.
HATASU ebike achieves nationwide reach in less than a year!
Even though the brand has only been present in the local market for a little over a year, it has already gained statewide recognition thanks to strong collaborations with some of the top technology and automobile dealerships, including but not limited to: Cellboy, Cell City, EMCOR, Guanzon, Home Along, K-Servico, and more. HATASU ebikes are being sold in more than 500 authorized dealer stores, and 9 concept stores have been opened in Luzon, Visayas, and Mindanao.
This link will take you to a list of all the retailers that sell HATASU ebikes.
Additionally, in order to help its consumers financially, the company collaborates with important financial institutions including Aeon Credit Service and Home Credit. Along with providing home service repairs, HATASU is bolstering its after-sales initiatives by working with its dealers to establish Accredited Service Centers that will make it simple for customers to get their equipment inspected. More than 10,000 HATASU users have already signed up in the Philippines as a result of this comprehensive approach, which spans pre-sales to aftersales.
"Our ultimate objective for HATASU is not just to sell ebikes; we want HATASU to become a symbol of development and sustainability, a driving force in the electric transportation environment, and to ensure accessibility to everyone," says chief marketing officer Austine Huang.
Becoming a representation of sustainability and advancement. HATASU is positioned to become a dominant force in the world of electric mobility thanks to expansion ambitions, new product categories, and a never-ending pursuit of perfection.
Catering to the local road conditions
"We want to be there for our customers every step of the way as the brand grows its market presence and influence. In order to create useful and high-quality ebikes that truly suit our clients' expectations, we thus perform in-depth market research to better understand their needs, according to Jen Cheng, brand director.
This focus on the needs of the individual makes HATASU unique in the sector. The research and development as well as the manufacturing of its products are highly influenced by its local staff. The HATASU brand has the ability to modify the ebikes based on the local road conditions, pain areas, and practical needs of its consumers despite the fact that the ebikes' component parts are sourced and imported from abroad.
Currently, HATASU has its headquarters in the Philippines and more than a thousand employees who are spread out over the country. To provide a quick and easy delivery to its consumers, the company now has two (2) additional warehouse facilities in Cebu and Davao City in addition to its original one in Luzon. Over the next few years, HATASU ebike plans to expand its sustainable mobility aims to new nations. The trademark is currently registered in five (5) other nations, including China, Indonesia, Malaysia, Singapore, and Vietnam, as part of this objective.
There’s a HATASU ebike for all your needs!
HATASU is dedicated to provide the greatest possible ebikes at an affordable price; one more model will be available in November! Each electric bicycle has unique features that address different needs. The best part: no petrol is required! It merely requires charging, and all units only cost P20 for an 8-hour full-cycle charge.
There are numerous uses for each HATASU ebike. The two-wheeler models from HATASU, the KUMI and NERO, are designed to make it easy for office workers, young professionals, and students to commute to their place of employment. These ebikes are great for short-distance travelers who need to perform errands nearby because they are simpler.
They wouldn't have any trouble finding parking, and it was easy to maintain. The KUMI and NERO are also available to delivery riders who want a more economical vehicle because they have a front basket where they can put their items.
For families, HATASU's three-wheeler goods MAKO and MAKO 2 are perfect, while two-wheeler ebikes are for singles who are constantly on the go. In addition to using it to run errands to the grocery store, dry cleaners, bank, and other places, parents can use it to pick up their children from school.
Because the MAKO series can take them anywhere, anytime, families are also sure to enjoy their weekend! Whether it be a restaurant, shopping, or park. Have a small company? You're in the MAKO series! These vehicles can be utilized as delivery vehicles for your company because they are loaded with useful storage options and comfortable seats. The MAKO series is a good solution for tricycle drivers wishing to save money given the escalating cost of gas.
HATASU's newest three-wheeler, the HARU, sits one person with room for a second passenger and is designed for people who need a vehicle but lack the skills to ride or balance a bike or feel uneasy operating a two-wheeler. Even someone who has never operated an ebike before may easily get on and use it thanks to its beginner-friendly features!
Where is HATASU ebike hopping next?
As one of the top 10 "Most Promising Electric Vehicle in Asia" according to Asia Business Outlook, HATASU ebike announces that it will be releasing a new model in time for its first anniversary in November. The brand has not provided any technical information, but it has stated that the three-wheeler model will undoubtedly give Filipinos the Multi-ride, Easy Go experience.
Along with the new product, HATASU ebike is working with partner dealers, influential people, events, and organizations to expand its reach throughout the nation so that everyone may enjoy the entire HATASU experience. HATASU has established itself as one of the ebike companies to watch out for because to its inclusive approach to brand development.
Are you considering purchasing a HATASU ebike? Visit any of the HATASU Authorized Dealer Stores located throughout the country, or go to the HATASU Official LazMall Store.
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